New Zealand delivers new opportunities in functional foods
Awareness of the link between nutrition and health is driving a growth in consumer demand around the world for food products that promote health and nutrition, creating new growth opportunities for global food companies.
New Zealand is perfectly placed to deliver new opportunities in functional foods. Our functional food industry leverages off New Zealand's expertise as a major producer of healthy, high quality food. We have a number of internationally renowned research institutions and companies undertaking leading edge research into the functionality of foods and the intersection of food science with disease prevention and treatment.
A temperate climate and a pristine growing environment, coupled with our natural biodiversity make New Zealand an ideal place to develop and manufacture innovative new foods. Excellent demographics and a culture of early adoption of new technologies also make New Zealand an ideal test market.